Chief Publicist

Henry DeVries

 

Henry DeVries is chief publicist at PersuadeWithAStory.com. He is a senior writer with the California Business Journal and a former columnist with Forbes Digital and the San Diego Union-Tribune. He speaks to thousands of businesspeople each year on how to persuade with a story.

He is an award-winning freelance journalist with more than 500 articles published in outlets such as The New York Times, Working Woman, Inc.com, San Diego Magazine, San Diego Union-Tribune, San Diego Business Journal, High-Tech Marketing, Computer Merchandising, Sustainability: The Journal of Record, San Diego News Network, San Diego Daily Transcript, and Tuned In.

He is the former president of an Ad Age 500 advertising and PR agency and has served as a marketing faculty member and assistant dean of continuing education at the University of California, San Diego.

In the last ten years, he has helped ghostwrite, edit, and coauthor more than 300 business books, including his McGraw-Hill bestseller, How to Close a Deal Like Warren Buffett—now in five languages, including Mandarin. He earned his bachelor’s degree in communications from UC San Diego, his MBA from San Diego State University, and has completed certificate programs at the Harvard Business School.

His publicity client list includes BioLargo, Petco, Foresters Financial, Harte-Hanks, the University of California (UC) San Diego, the Suzuki Rock’n’Roll Marathon, Road Runner Sports, Coleman University, and the NFL Super Bowl San Diego Ambassador Team.

On a personal note, he is a baseball nut. A former Associated Press sportswriter, he has visited forty-four major league ballparks and has three to go before he “touches ‘em all.”

His hobby is writing comedy screenplays that he hopes will one day be made into films.

Henry DeVries can be reached at henry@persuadewithastory.com, or call him at 619-540-3031.

Humans Are Hardwired for Stories

 

Storytelling helps the 50 million Americans who sell for a living persuade on an emotional level. Maybe that is why companies like FedEx, Kimberly-Clark, and Microsoft are hiring storytelling experts to teach their executives to tell relatable stories. Nothing is as persuasive as storytelling with a purpose, and readers will learn the techniques of telling a great story employed by Hollywood, Madison Avenue and Wall Street.