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Speaker Introduction
Persuasion expert Henry DeVries (pronounced dee-VREEZE’) is a book publisher, ghostwriter, and best-selling author. The author of nine marketing books and a weekly columnist for Forbes.com, he is the CEO (chief encouragement officer) of Indie Books International. Prior to that he helped double revenues as president of an Ad Age 500 marketing agency and was a vice president of marketing communications that doubled awareness for a $5 billion insurance company. After serving as adjunct marketing faculty and the assistant dean of continuing education at the University of California San Diego, he has been a ghostwriter, co-author, and publisher of more than 300 business books.
Bios
50-word bio
Henry DeVries, CEO of Indie Books International and a columnist with Forbes.com, speaks to thousands each year on his book Persuade With a Story! In his writing and speaking he shares in humorous ways many pragmatic strategies that can double sales and achieve marketing returns of 400% to 2,000%.
100-word bio
Persuasion expert Henry DeVries is a book publisher, ghostwriter, and best-selling author. The author of nine marketing books and a weekly columnist for Forbes.com, he is the CEO (chief encouragement officer) of Indie Books International. Prior to that he helped double revenues as president of an Ad Age 500 marketing agency and was a vice president that doubled awareness for a $5 billion insurance company. After serving as adjunct faculty and the assistant dean of continuing education at the University of California San Diego, he has been a ghostwriter, co-author, and publisher of more than 300 business books.
250-word bio
Henry DeVries, MBA is the CEO of Indie Books International, an Oceanside, CA company he co-founded in 2014 to work with business leaders who want to attract high-paying clients by marketing with a book and speech (www.indiebooksintl.com). In his writing and speaking he shares in humorous ways many pragmatic strategies that can double sales and achieve marketing returns of 400% to 2,000%. Previously he served as assistant dean of continuing education for the University of California San Diego. Prior to that he helped double revenues as president of an award-winning Ad Age 500 marketing agency and was a vice president that doubled awareness for a $5 billion insurance company. Since 2010, he ghostwritten, co-authored and published more than 300 business books, including his McGraw-Hill bestseller How to Close a Deal Like Warren Buffett – now in five languages including Chinese. In addition to writing a weekly column for Forbes.com, he is also the author or co-author of the books Build Your Consulting Practice, Marketing With a Book, Self Marketing Secrets, Client Seduction, Closing America’s Job Gap, Pain Killer Marketing, and Marketing the Marketers. He earned his bachelor’s degree from UC San Diego, his MBA from San Diego State University, and has completed two certificate programs at the Harvard Business School. On a personal note, Henry is a baseball nut (his wife calls him an idiot baseball savant). A former Associated Press sportswriter, he has visited 42 major league ball parks and has two to go before he “touches ‘em all.”
Humans Are Hardwired for Stories
Storytelling helps the 50 million Americans who sell for a living persuade on an emotional level. Maybe that is why companies like FedEx, Kimberly-Clark, and Microsoft are hiring storytelling experts to teach their executives to tell relatable stories. Nothing is as persuasive as storytelling with a purpose, and readers will learn the techniques of telling a great story employed by Hollywood, Madison Avenue and Wall Street.